New Delhi: Amazon has become the latest company to be scrutinised by the Karnataka government, just 50 hours after the state decided to sue Google for portraying ‘Kannada’ as the ugliest Indian language.
This time, it’s Amazon’s Canadian subsidiary that has irritated the state government after it was discovered selling a bikini with the Kannada state flag (yellow and red) and the state emblem on it.
“Legal action will be taken against Amazon Canada, which uses the Kannada flag and the Karnataka state emblem on panties,” Karnataka’s Minister for Forest, Kannada, and Culture Arvind Limbawali said in a statement on Saturday.
According to Limbawali, the Kannada language, culture, and heritage have a history dating back thousands of years. He chastised “foreign corporations that are unaware of Kannada’s superiority and do anything that insults Kannada.”
“I am vehemently opposed to any action that would jeopardise Kannada sentiment. As Kannada and Culture Minister, I believe it is necessary to take legal action against such an act “He continued.
The items were allegedly sold by CafePress, which is reportedly owned by an Indian-origin man named Maheesh Jain. Previously, Praveen Shetty of Kannada Rakshna Vedike (KRV) protested and called for a boycott of Amazon.
Previously, the Karnataka government decided to sue Google on Thursday (June 3) after a search result on its platform identified Kannada as the “ugliest language” in India.
– With inputs from wires.